Please note: The following writing samples were created and submitted as class assignments submitted for a grade at the University of Pittsburgh in 2017. I am in no way affiliated with any brands mentioned in this section.
Seriously, A Halloween-Themed Bar?
Written for my class, Journalism and Non-Fiction Writing, in 2017, this piece has since had a Part 2 added. Reach out to me for the full story or if you're hungry for more!
Axe “Find Your Magic” Campaign: Integrated Marketing Strategy Expansion
In this piece, I use Integrated marketing techniques to restructure Axe's "Find Your Magic" Campaign. This was an assignment for my Creative Corporate Writing class in Fall 2017.